The overall idea behind launching the Fine Dine Program, and this platform, is to bridge the gap between customers who seek a delightful dining experience with restaurants and cafes that believe hygiene and cleanliness are both extremely essential to the growth and success of their establishments, along with the key element of customer satisfaction. Additionally, the platform will make it easier for participating restaurants and cafes to break multiple barriers in the online marketplace, which will be beneficial to both the establishments and to the consumers.
The Ultimate Guidelines to Fuel Customers' Advocacy
Trust the Facts
Use the findings of Kantar's research study to understand what shapes the perception of the value of customers and let us help you. Learn More
Enroll in Fine Dine Program
Be part of the ultimate perception-led program that meets the expectations of your customers and helps differentiate and grow your business. Learn more
Get Ultimate Hygiene Solutions
Get in touch with us to get our location surveyed and equipped with sterilized paper products and other hygiene solutions. Learn more
Perform Regular Cleaning
Get your staff trained to perform regular (at least hourly) cleaning, and maintain a clearly visible cleaning log
Reinforce Hygiene Regime
Messaging & communication around the importance of hand wash before and after meals to reinforce hygiene regime among customers. Let us help you with the "8 Leading Tips to Reduce the Risk of Coronavirus Infection" flyer by MWA and FHI. Get your copy
Fine Dine Program
The Fine Dine program is an evidence-based restaurant hygiene program that is inspired by the direct correlation between customer loyalty and washroom (toilets) hygiene in the latest food & beverage outlets research. The research, which was published in January 2020 by Kantar, the international research firm, concluded that washroom (toilets) hygiene is a key element when it comes to customer satisfaction.
Kantar Middle East recently conducted an online survey of 500 respondents with different nationalities, races, ethnicities, and cities, to understand the correlation between a restaurant’s washroom hygiene and customer loyalty.